Title rated 2.5 out of 5 stars, based on 1 ratings(1 rating)
Unknown, 2014
Current format, Unknown, 2014, , No Longer Available.
Unknown, 2014
Current format, Unknown, 2014, , No Longer Available. Offered in 0 more formats
The course discusses what researchers studying the science of social transmission have uncovered about why some messages get through, stick in our memory, and get shared with others. Professor Berger's lectures are filled with absorbing stories and intriguing information, from which you will learn the psychological and sociological mechanisms that lead products, ideas, and behaviors to catch on.
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