Sponsorship Seeker's Toolkit

Sponsorship Seeker's Toolkit

Book - 2014
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"The updated edition of the "bible of sponsorship" brings marketers up to speed on social media and other digital strategies..Sponsorship Seeker's Toolkit, Fourth Edition makes cutting-edge, best practice sponsorship not only achievable, but sensible and straightforward. The authors provide a comprehensive update to the content with up-to-date examples and resources, offer downloadable content, as well as a complete overview of the importance of social media and how sponsorship seekers can integrate it into their search...Kim Skildum-Reid is the founder of Power Sponsorship. She is a corporate sponsorship consultant, trainer, speaker, and author with 25 years of experience across the North America, Europe, Asia, Africa, the Middle East, and Australia..Anne-Marie Grey has over 25 years of fundraising and marketing experience in both the nonprofit and for-profit sectors. She specializes in strategic philanthropy, foundation, corporate and HNWI fundraising, public private partnerships, sponsorship and cause-related marketing, foundation and government grants, training, public speaking, and marketing. She is currently the Chief of Section, Leadership Giving at UNHCR...."-- Provided by publisher.
Publisher: New York : McGraw-Hill Education, [2014]
Edition: Fourth edition
ISBN: 9780071825795
0071825797
Characteristics: xviii, 296 pages ; illustrations ; 22 cm
Additional Contributors: Skildum-Reid, Kim
Call Number: 658.15224 GRE

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