Developing A Style Guide

Developing A Style Guide

Website or Online Data - 2012
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A style guide helps clarify a company's voice, look, and identity. In this course, Nigel French explains the components that make a style guide--sometimes called a branding guidelines book. The course shows the importance of the style guide for maintaining logo integrity, a unified voice, and consistent use of typography, color, and imagery.
Explains the components that make an instructive style guide, and the elements that create a strong brand identity.
Publisher: Carpenteria, CA : lynda.com, 2012
Copyright Date: ©2012
Branch Call Number: eResearch
Additional Contributors: lynda.com (Firm)

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