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Website or Online Data, 2017
Current format, Website or Online Data, 2017, , Available.
Website or Online Data, 2017
Current format, Website or Online Data, 2017, , Available. Offered in 0 more formats
Learn about database marketing--including how to implement methods and tools, how to build a strategy, and how to be legally compliant when working with data in marketing campaigns. Powerful database marketing methods allow you to leverage customer data to create personalized and targeted communications. This course describes practices and various platforms and tools you can implement for database marketing. Find out how to create a database marketing strategy. Learn about how to be legally compliant when using this data for marketing campaigns. Finally, explore two case studies that showcase available database marketing opportunities.
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